Branding is the representation of your business. Is how people see your company, that emotional connection.
If you were to build a house, you wouldn’t start with the windows. In branding, we usually start with the logo, but is there a better way?
Branding is full of concepts and ideas. But following the laws of branding is the way to follow a strategy with a success plan.
A business needs a brand, not only a logo. But do you know what is the difference?