If you were to build a house, you wouldn’t start with the windows. In branding, we usually start with the logo, but is there a better way?
Brand content: telling your story like a pro
Telling your brand story is not writing a novel and hope someone will read it. It’s about serving micro content that is interesting for the potential clients
3 trends on branding for 2020 and beyond
Now that we have closed the first decade of the millennia, we can say what a 10-year roller coaster!
The purpose-driven brands: why is it the future?
Brands have to change the way they are, not because the world requires this change, urgently but also society is changing and we need to evolve together.