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Branding: The visible and the invisible

Reading Time: 3 minutes Branding is the representation of your business. Is how people see your company, that emotional connection.

BrandBrand StrategyBrandingBusinessEntrepreneurStrategy
Branding like an architect

Branding like an architect

Reading Time: 2 minutes If you were to build a house, you wouldn’t start with the windows. In branding, we usually start with the logo, but is there a better way?

BrandBrand StrategyBrandingStrategy

Brand content: telling your story like a pro

Reading Time: 3 minutes Telling your brand story is not writing a novel and hope someone will read it. It’s about serving micro content that is interesting for the potential clients

Brand StrategyBrandingStorytellingStrategy

3 trends on branding for 2020 and beyond

Reading Time: 2 minutes Now that we have closed the first decade of the millennia, we can say what a 10-year roller coaster!

Brand StrategyBrandingStrategy

The purpose-driven brands: why is it the future?

Reading Time: 2 minutes Brands have to change the way they are, not because the world requires this change, urgently but also society is changing and we need to evolve together.

BrandingPurposeStrategy

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